How we work
Live in four weeks.
Week one
The call
Thirty minutes, no deck. You bring the number you need to hit and the date. On the call you hear whether we can, what it would cost and what we would do first. If the answer is no, you hear that too, along with where we would go instead.
You leave withA yes or a no, and the price.
Week two
The page
The whole plan on one page. The target goes into the contract in writing, with the check-in cadence beside it, so both sides know what a good month looks like before it starts.
You leave withOne number and one date, signed.
Week three
Live
First creative in the auction, in your own ad account. The losers are already flagged.
You leave withWork you can see, in accounts you own.
Week four
The report
Spend against the agreed number. No adjectives. A month with nothing to point at is treated as a failure — ours, not yours.
You leave withThe first numbers, named to your account.
How does an engagement with a growth agency work?
Drifted, a growth agency in Karachi working New York hours, runs every engagement the same way. A thirty-minute call sets the number and the date. The plan goes on one page and into the contract. Work is live in week three, and numbers are reported against the target by week four.
Every month after
The loop, not a launch.
- Losers cut every week, winners rebuilt.
- Everything reported against the number in the contract.
- A written report and a call, every month.
- The same people on the account from the first call on.
The rules
What does not change.
Your ad spend stays yours.
It sits in your own account, on your card, and you can see every dollar. We never take a percentage of it.
Every figure names its client.
A number we report comes with the account it came from. Where a result is not measured yet, the page says pending.
The person who pitches runs it.
There is no account layer and no handoff to someone junior at signature. The founder sets the plan, and the people who make the work sit on the calls.
Your day, not ours.
The team is in Karachi and works the New York business day, so you message during your day and hear back during it.
Machines do volume. People do judgement.
Where AI does the writing, a person checks it before it ships. The recommendation is always written by a person.
Thirty days to leave.
You keep everything we made: files, accounts, ad history. If the work does not hold you, a clause should not have to.
Questions
The questions that follow.
How fast until we see anything?
Work starts in week one and the first creative is live in week three. Numbers by week four. The check-in cadence is written into the contract beside the target, so you know when you will hear from us before you sign anything.
What happens on the first call?
Thirty minutes, no deck. You bring the number you need to hit and the date; we tell you on the call whether we can, what it would cost and what we would do first. If the answer is no, you hear that too, along with where we would go instead.
Who actually does the work?
The people in the studio photograph. There is no account layer and no handoff to someone junior at signature. When you call, a person who touched your work answers — that is structural, not a promise.
What if we want out?
Thirty days’ notice. You keep everything we made — files, accounts, ad history, the lot. If the work does not hold you, a clause should not have to.
Start with one call.
Tell us what you sell. On one call we will tell you what we would make first, and what it costs.