The archive,
on screen.
Short films, an event campaign and search work for a museum of military history in Gettysburg, Pennsylvania.
The collection
was on the floor.
Not on the feed.
The museum keeps its collection on open display: uniforms, equipment and the stories of the men who carried them. The job was to put that collection in front of people who had not walked through the door yet, and to fill the room for the museum's October anniversary weekend.
What we did, in order.
- 01
Short films from the collection
Every object in the cases is a story. We film the piece, write one line and cut it for vertical: who wore it, where, and why it sits behind this glass.
Event post — one day, two venues - 02
The October campaign
A thirty-day run for the Band of Brothers anniversary weekend: countdown stories, an object series, an invitation film and the paid plan, all in one look.
The object series, No. 01 - 03
Search
The event page, the museum's listing and the Foundation's new site, written so the people searching for the weekend land on the museum's own page.
Countdown stories, one a day
What the numbers hid.
Objects beat adjectives. A jacket with a name on it stops the scroll.
The work itself.
No deck. No discovery theatre. One metric, one date, in the contract.